To differentiate itself from competitors and leverage its Japanese background to enhance its credibility with consumers, an online video titled "日系精神大挑戰" (The Japanese Spirit Challenge) was created for Promise Hong Kong. The video aims to showcase the values and principles that underpin Japanese culture, highlighting how these are reflected in the company's approach to business and customer service. Through this video, Promise Hong Kong demonstrates its commitment to delivering high-quality services that reflect the integrity and values of Japanese culture.
To make the video more engaging and entertaining for viewers, we had taken inspiration from Japanese variety shows. This approach adds a playful and lighthearted touch to the video, while still conveying the company's core values and principles. By using this format, it help capture the attention of its target audience and create a memorable impression. The video is designed to be both informative and enjoyable, highlighting the company's commitment to excellence and its unique cultural heritage.
